I was thrilled to partner with YouTube Shopping on their first-ever Holiday Campaign, bringing to life how creators and brands connect with audiences through shoppable storytelling.

The campaign celebrated the joy of discovery, creators curating their favorite holiday finds directly within their videos and Shorts, turning everyday content into interactive shopping moments.

A true blend of creativity, commerce, and community, proving that holiday magic can happen with one tap.

YouTube CS Team:
Head of Creative: Samya Deb
Creative Leads: Shannon Crowe + Elaine Liu
Project Leads: Sheryl Chua + Sanjana Arora
Executive Producer: Jessie Freeman

Production + Post:
Production Company: Wright Film Co.
Executive Producer: Andrew Wright
Director: Morgan Harary
Photographer: Cully Wright
Post Producer: Candice Hicks
Motion Graphics - Carter Burwell